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Hyundai Palisade FLAGSHIP SUV DESIGN

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FLAGSHIP SUV DESIGN
"Hyundai Palisade's exterior and interior design clearly reflect its unique flagship identity with a premium, distinctive and bold road presence," said SangYup Lee, head of Hyundai's Design Center. "As the lead for Palisade design, it was a pleasure to work with our global design teams throughout its development and ultimately present this phenomenal product before you today."


Palisade's styling conveys dignity with style in an understated theme that demonstrates clear differentiation worthy of a flagship SUV. From the front, a dominant, bold and wide cascading grille clearly represents a premium SUV. Separated composite headlamps and a vertically-connected forward lighting signature create a strong and distinctive front demeanor, with available LED headlights, LED daytime running lights and LED turn-signal mirrors. A powerful, extended hood profile creates an impressive road presence, while bold C-pillars and a panoramic glass side graphic convey generous third-row spaciousness. Full volume over-fenders and body sides offer muscular detailing. The rear view emphasizes a wide and stable stance via sinuous detailing and a vertical LED rear taillamp design. Panoramic rear glass coupled with a cutaway roof provides a generous sense of spaciousness to rear passengers. Available oversized 20-inch alloy wheels further fill out the Palisade flagship presence.

This design has aerodynamic benefits as well, with a 0.33 coefficient of drag (Cd). Palisade achieves this low drag coefficient with specific design cues that include a fast A-pillar angle, a rear spoiler side garnish, an optimized front cooling area with an extended internal air guide, aero underside panels, and rear wheel aero deflectors.
 

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